A closer look into Facebook’s people-based marketing
By now, we all know that using cookies alone for ad serving and measurement is…
When the Internet got a memory…
Before Lou Montulli developed the cookie in July 1994, the Internet had no memory. Incredible…
Tableau again crowned leader in business intelligence and analytics
For the third year in a row, Tableau has been positioned as a leader in…
Risks that may lurk in dealing with big data
Despite all of the promising indications of a rosy, data-driven future, there are also critical…
AccuWeather sets new record in Big Data demand
AccuWeather, Inc., the global leader in weather information and digital media, just announced that it…
Everything is measurable – even the impact of the Oscars
The digital marketing technology company, Amobee, just shared some interesting data related to the Oscars…
Study reveals the drivers, priorities, and barriers behind data center investment
Enterprises are experiencing rapid growth in the data they can access and store, which is…
Apophenia
The term “Apophenia” was coined by neurologist Klaus Conrad and defined as the “unmotivated seeing…
Welcome to the data society!
After the industrial and IT revolution, the digitization of all areas of life is spreading…
Let’s talk about digital ethics
There are plenty opportunities to collect customer and user data of any kind, but what…
Data is the engine of the digital economy
Successful marketing is data driven marketing – or in fact legally secure data-driven marketing. The…
Top tips for real-time marketing
Real-time Marketing is a 20-year-old buzzword by now that has the opportunity of getting revitalized…
Schober’s data protection compliant combination of online and offline data
The direct interaction between advertisers and customers has never been as simple, and at the…
Criteo’s forecast what advertisers can expect in 2015
Although we covered “trends & predictions” last month, we present you Criteo’s recent findings since…
IT Asset Management solution to be up to speed quickly
Asset Vue, a provider of RFID-based asset management and data center management solutions, introduced two…
Data is a dime a dozen and have the power to optimize marketing
This month Asian eMarketing focuses on what marketers can achieve with data, the more so…
Increasing investment and strong growth potential for ‘Big Data in Marketing’
A recent study by Forbes Insights, Rocket Fuel and Spencer Stuart presents the latest developments…
Data-driven Marketing and the pitfalls you should avoid
The conflict between strategy and implementation, humans and technology, as well as between marketing and…
ESI International releases Top 10 Trends in Business Analysis
The global project-focused training company, ESI International, announced the release of its top 10 trends…
How successful is your eCommerce business in Asia?
Asia’s fastest growing, most popular and upcoming online retailers meet on the 11-12 March 2015…
Appointments & Announcements
OMD has announced the appointment of media and marketing specialist Nathan Young to the position…
McAfee Labs: Retrospect and predictions of the cybersecurity expert
Intel® Security recently released its Threats Report and revealed its Threats Predictions for the new…
Take more courage to lively advertising!
No matter what kind of style you personally prefer, experience has taught us that lively…
Personalized video capabilities now included in BT’s Cloud Contact portfolio of services
BT just announced that it is incorporating personalized video capabilities into its Cloud Contact portfolio…
The countdown to Asia’s only event focusing on the fulfilment ecosystem is on!
The preparation for SingEx’s inaugural trade conference and exhibition Last Mile Fulfilment Asia (LMFAsia) is…
Ringo envisions a world where cost is no criterion for communications anymore
After a reportedly successful launch in 16 countries, Ringo is now available in India, offering…
What’s influencing digital marketing in 2015?
Digital marketers are constantly struggling to keep up with new developments, a situation that encouraged…
Top Fraud Predictions for 2015: Technology will shape the fight
Technology will give fraudsters an edge in 2015, but it will also provide new tools…
5 Key Trends that will shape Asia-Pacific Marketing in 2015
We all know that there has been a massive shift in the way we do…
Salesforce reveals top priorities for marketers in ‘2015
The world’s No. 1 CRM company, Salesforce.com, released its 2015 State of Marketing report, based…
New research reveals how marketers need to fine-tune their content strategies to effectively engage today’s customer audiences
New content marketing research by the Chief Marketing Officer (CMO) Council reveals insight-hungry business…
Influencer Marketing
The influence of bloggers and other social media users is a hot topic that is…
Four major advantages of Singapore’s new budget for SMEs (and how to capitalize on them)
Singapore is one of the fastest growing countries in the world. It’s economy has put…
A closer look into Facebook’s people-based marketing
By now, we all know that using cookies alone for ad serving and measurement is…
When the Internet got a memory…
Before Lou Montulli developed the cookie in July 1994, the Internet had no memory. Incredible…
Tableau again crowned leader in business intelligence and analytics
For the third year in a row, Tableau has been positioned as a leader in…
Risks that may lurk in dealing with big data
Despite all of the promising indications of a rosy, data-driven future, there are also critical…
AccuWeather sets new record in Big Data demand
AccuWeather, Inc., the global leader in weather information and digital media, just announced that it…
Everything is measurable – even the impact of the Oscars
The digital marketing technology company, Amobee, just shared some interesting data related to the Oscars…
Study reveals the drivers, priorities, and barriers behind data center investment
Enterprises are experiencing rapid growth in the data they can access and store, which is…
Apophenia
The term “Apophenia” was coined by neurologist Klaus Conrad and defined as the “unmotivated seeing…
Welcome to the data society!
After the industrial and IT revolution, the digitization of all areas of life is spreading…
Let’s talk about digital ethics
There are plenty opportunities to collect customer and user data of any kind, but what…
Data is the engine of the digital economy
Successful marketing is data driven marketing – or in fact legally secure data-driven marketing. The…
Top tips for real-time marketing
Real-time Marketing is a 20-year-old buzzword by now that has the opportunity of getting revitalized…
Schober’s data protection compliant combination of online and offline data
The direct interaction between advertisers and customers has never been as simple, and at the…
Criteo’s forecast what advertisers can expect in 2015
Although we covered “trends & predictions” last month, we present you Criteo’s recent findings since…
IT Asset Management solution to be up to speed quickly
Asset Vue, a provider of RFID-based asset management and data center management solutions, introduced two…