Integrated solution for automating and accelerating advanced security services deployment just launched
Intel Security is renowned for its innovative approach and strategy to hardware-enhanced security, as well…
Life is too complicated for an algorithm
Technological progress or not, without the interpretation ability of the marketer there would be little…
Marketo explains why marketing automation is so hot right now
Quite obviously, the rise and fall of marketing automation was tied to the dot-com boom…
What to consider when introducing a marketing automation platform
The following seven tips could come in handy to avoid major pitfalls before implementing a…
Havas Media Group launches Meta Quality Barometer to guarantee data integrity, security and brand safety for their clients
To improve media inventory and campaign quality, Havas Media Group recently launched a unique next-generation…
IntelliSense2.0 optimizes Digital Out-of-Home (DOOH) advertising fully automated
Cenique Infotainment Group Limited, one of the most innovative incubated company at Hong Kong Science…
Guarantors of successful marketing automation
Lead nurturing, lead scoring, dynamic segmentation and triggered communications are much more than pure analytics…
The dos and don’ts in Marketing Automation
Automation is already a big issue and yet just in its infancy. The fact is…
All you need is … digital analytics and talent
Don’t make the same mistake as others. It’s time to invest in your analytics tool…
8byEight Past Event Series
Digital Marketing (10 June 2014) »
Marketing automation procedures worth to consider
Most probably, you started the New Year with the resolution to become familiar with marketing…
Asian Marketing Effectiveness & Strategy (AMES) Awards honors top marketing performers
Marketing agencies, digital experts and marketers, are kept on their feet this week, with an…
Marketing Automation provides pre-qualified leads, increases revenue and saves costs
Many a company played already with the idea of making use of a marketing automation…
Drip Marketing
“Drip marketing” is a blanket term that covers several different marketing strategies, which all have…
Lamplight Analytics launches new social media analytics solution tailored specifically for Asia
Lamplight Analytics announced the launch of its new social intelligence platform that gives marketers, strategists…
Acronis Access Connect provides seamless file access across iOS, Android, as well as Windows phones and tablets
Acronis, a global leader in new generation data protection, unveiled Acronis Access Connect – its…
Emerson Network Power simplifies integration of its Data Center Infrastructure Management (DCIM) solution
Emerson Network Power, a leading provider of critical infrastructure for information and communications technology systems,…
eMags 2014
January 2014 February 2014 March 2014 April 2014 May 2014 June 2014 Digital Marketing Trends…
eMags 2015
January 2015 February 2015 March 2015 April 2015 May 2015 June 2015 Digital Marketing Trends…
Creepy or Cool: How consumers perceive in-store personalization
RichRelevance, the global leader in omnichannel personalization, just released a new study titled “Creepy or…
What “Customer Centricity” means for e-businesses
The importance of customer relations has reached a new dimension and both B2C and B2B…
Privacy is the key element of the ‘Shadow Project’
Privacy is a universal right, therefore building anonymous systems and defending our privacy with cryptography,…
New malware family, the Linux/Moose, performs fraud on social networks and steals network traffic
Researchers at ESET, a global leader in proactive digital protection, has discovered a new malware…
Personalization is hottest marketing topic of the year
It was the year of the iBeacon in 2014, and for sure, the clever radio…
Personalization has highest priority for marketing decision makers
OC & C Strategic Consultants investigated the issues that are high on the agenda of…
Customer Centricity meets the increasing demands and expectations of society
In the world of customer centricity, there are good customers and then there is pretty…
Tips for creating emails that are more personal
Personalization of emails is not difficult, as there are a few simple tricks not to…
Rosetta unlocks and activates human behavior
Rosetta, a leading agency focused on customer engagement, launched the IBM-powered version of its NEXUS…
Security concerns in the retail industry are mounting up
The Anti-Phishing Working Group (APWG) reported that during the 4th quarter of 2014 a record…
Newstag makes a splash by signing global content and fundraising deal with UN agency
Joining over a dozen global charities, NGOs and non-profit organizations, The United Nations World Food…
Singapore Management Festival aims to ignite an innovative approach to business
This year, the Singapore Institute of Management(SIM) will combine two of its most successful and…
Media Partners Events Details
Date Venue Event Description 20 October2022 London, United Kingdom (in-person) and Online For 2022 our…
How to succeed in personalizing your marketing
Personalization is currently one of the hot topics in the world of marketing, although it…
New Clues: Personalization and native advertising are a thorn in the Internet community’s side
Published in 1999, the “Cluetrain Manifesto” got famous with its 95 theses on the relationship…
DigitasLBi’s Connected Commerce study reveals personalization is key driver to online and offline sales
DigitasLBi’s 2015 Connected Commerce study of retail trends, which is now in its fourth year,…
IBM and Facebook team up to deliver ‘Personalized Brand Experiences’ through people-based marketing
Facebook and IBM Commerce recently announced that they would collaborate to provide the world’s leading…
Persuasion Profiling fuses psychology and technology to convince customers individually
Modern marketing increasingly pins its hope on personalization and persuasion profiling is sort of the…
Amplero: Self-optimizing personalization solution powered by machine learning
Globys, the leading innovator in contextual marketing, announced the launch of Amplero, a self-optimizing personalization…
Confidence in digital grows, but metrics remain a challenge for Asia Pacific marketers
New research released by Adobe, in co-operation with CMO Council, shows confidence in the value…
Media Kit 2022
For our detailed price list and more information, please contact our sales team:…
Personalization, more than just adding the name in the greeting…
Personalization is one of the most important success factors in email marketing. Most companies already…
rabbit eMarketing’s Content Consolidation Factory (CCF) facilitates highly personalized email marketing
Online shops are aware of the problem: If they want to send personalized mailings to…
ContentWise adds personalization to any multi-screen TV service
As the TV and video market continues to evolve, recommendation and discovery solutions must dynamically…
Appointments & announcements
Havas Media Group announced the appointment of Aga Giedroyc as General Manager for Havas Media…
Will Google’s mobile-friendly search bury your mobile-unfriendly sites?
Both privately and professionally, mobile devices are well positioned in our daily lives by now…
Social media creates more sales for online retailers
Traffic from social networks provides more and more revenue for online merchants. However, in times…
Google AdWords: How to use competitors brands as keywords – legally
Did you know that you could even use key words in your Google AdWords campaigns…
How to create the optimal Tweet
With more than 500 million Tweets per day, this brings up the question: “How do…