Asian e-Marketing

Often, high-quality live streams only run reliably in wired networks and providers and consumers can only dream of a smooth live transmission on mobile devices. Limitations and price concerns often lead to disappointments. The more excited companies should be about the early introduction of area-wide 5G technology that offers revolutionary possibilities in communication. 5G networks […]

As the COVID-19 pandemic continues to rage around the world, affecting lives and economies everywhere, members of the Asia Video Industry Association (AVIA) have stepped up to help where they can. The trade association for the video industry and ecosystem in Asia Pacific serves to make the video industry stronger and healthier through promoting the

Only a few seconds decide whether a consumer reads a message or clicks it away immediately. Images help to make consumers perceive content in the first place as our brain processes visual information 60,000 times faster than pure text. It is proven that three days after people have read information, they usually only remember 10%

AnyMind Group announced that it will cover the startup cost for social media influencers to create their own branded merchandise, besides providing further details of its direct-to-consumer business line, AnyMind D2C for Influencers.

People love to share their stories with other people – especially when they are emotionally touched – and it is called social sharing in the language of the web. Besides the fact of sharing, it also serves to organize feelings: negative feelings can be mitigated by talking about them and that provides relief; positive feelings,

Whilst the global pandemic has influenced new ways of work in Singapore, as well as contributed to the changing dynamics in customer experience, it has also set the stage for customers’ and employees’ future expectations in the new normal setting, post Covid-19. Qualtrics CoreXM updates can empower businesses to listen and act on the needs

According to wyzowl’sVideo Marketing Statistics 2020, 85% of businesses are using video as a marketing tool and 92% of marketers consider videos as an important part of their marketing strategy.

Until 2018, TikTok was known as Musical.ly, a Chinese video portal for lip synchronization of music videos. With TikTok, users can watch, record, and edit videos from 12 seconds to 5 minutes. Special effects or filters can also be added, which should make the clip stand out from the others.

Making new connections and contacts face-to-face got more challenging in times of COVID-19, but the current situation at least made us aware of new opportunities that exist in the digital space: technology that helps us reaching out to others virtually, without the barriers of capacity, time or distance.