Due to voice assistants that are used in customer service, such as Siri or Alexa and “talking robots”, the topic of speech recognition is currently highly topical. Voice assistants learn to decipher the core of a customer’s message, so that the customer does not have to learn which commands to use to get to the […]
David M. Raab was the one who coined the term MadTech in 2015, which stands for marketing, advertising, and technology. It well represents the current scenario of marketing and advertising technology intertwining itself with data.
According to the software company SynergyTop, 2020 is a decisive year for voice commerce as it offers a new sales channel for merchants and brands who want to sell their services and goods.
Conversational AIoT company UIB announced to have won in the “most scalable collaboration” category with their entry “Bosch Assist” at the fifth annual Singapore International Chamber of Commerce (SICC) Awards Ceremony and Gala – held virtually this year. Graced by Guest-of-Honor Mr. Chee Hong Tat, Singapore Senior Minister of State, Ministry of Foreign Affairs and
A decade of media evolution has taken place in a few short months: in-home media consumption grew, while consumer confidence and ad spending declined during 2020. Kantar’s Media Trends & Predictions 2021 provides insights into which audience behaviors and industry dynamics will stick by providing a deep understanding of next year’s media consumer, alongside the
Singapore has a long-standing love affair with shopping. Many of the country’s malls built in the 1970s and 80s were pioneering in their day, and today the island state has more malls per square mile than any other country in the world. Recent years have seen a dramatic shift from in-person shopping to online retail
Voice search is more than just a trend since those who are optimized for voice search set themselves apart from the competition, especially when it comes to local search. Nevertheless, many companies underestimate the relevance of voice search and do not know how to best equip and prepare for the new search behavior of consumers.
All statistics on the use of Google Home and Amazon Echo point into the same direction: the users have focused on a small, sharply delineated area of application that is far below what was expected at the height of the hype two years ago. Therefore, the question arises, whether the optimization for language and voice
More and more consumers are choosing bots over human advisors and salespeople, according to a study by the Capgemini Research Institute. This is especially true when looking for new products and services or for questions about a purchase.
Following a conversation and transcribing it precisely is one of the biggest challenges in artificial intelligence (AI) research. For the first time now, researchers of Karlsruhe Institute of Technology (KIT) have succeeded in developing a computer system that outperforms humans in recognizing such spontaneously spoken language with minimum latency, as reported on the Internet platform
