When Oprah Winfrey and Ashton Kutcher start to use social networking services, it makes headlines across the globe and raises consumer awareness of these emerging communications channels. However, according to independent market analysis firm Datamonitor, companies of all sizes have also begun to engage customers and prospects on social networking services. Much of that activity […]
Datamonitor: Customer Service Goes Social Read More »
There is no denying that things move and change very rapidly on the Internet. One of the hottest things right now in the online marketing world is social networking. Supporting this is a statistic reported recently by CNN writer/producer John Sutter: the largest new group of Facebook users in 2009 is females over 55 years
Business Social Networking and the Marketer Read More »
A cornerstone of Google’s algorithm is its reliance on links between websites. Google uses these links to mainly discover new websites and web pages as well as figure out whether your website is a trustworthy source of information by analyzing who links to you and how many websites have linked to your web pages However,
Social Networks and their Impact on Google’s Algorithm Read More »
The mobile internet is becoming increasingly profuse through the use of cell phone applications and location based services (LBS). Most businesses have recognized the development of the medium and expand their sales and marketing strategies appropriately on the mobile Internet. But before mobile phone users get offers via Bluetooth, get invited with mobile coupons, and
Mobile Web Performance: A Viable Marketing Tool or a Novel Gadget? Read More »
WURFL stands for Wireless Universal Resource FiLe. It is part of a FOSS (which stands for Free and Open Source Software) community effort focused on the problem of presenting content on the wide variety of wireless devices. The WURFL itself is an XML configuration file which contains information about device capabilities and features for a
WURFL & HDCP Technologies Read More »
According to the blog search engine Technocrati, there are by now around 115 million Weblogs and over 250 million pieces of tagged social media world wide. On top of this, the blogosphere grows every second by 1.4 blogs and about 1.5 million new entries are added on a daily basis. Furthermore, Technocrati’s “State of the
I am not sure if you were following the recent intense discussions on the topic “fraud in affiliate marketing”. It revolved around the idea that affiliate networks and agencies that take care of partner programs are not completely devoted to put an end to affiliate fraud. The reason for such an accusation was triggered by
Why Affiliate Marketing Needs a Comprehensive Tracking System Read More »
Today’s tough economy puts marketers under stiffer pressure to justify their expenses, giving marketing relevance a higher priority more than ever. Experian a global leader in providing information, analytical and marketing services, has been building and refining for more than 20 years, enterprise-wide solutions that combine data intelligence, predictive analytics, decision-enabling technologies, strategy optimization and
Experian Marketing Analytics – Providing a World of Insight Read More »
If you are looking for a professional Search Engine Optimization (SEO) service you may want to know more about Notion Age Pte Ltd. The Singapore based digital marketing agency is extremely committed to developing innovative digital ideas and platforms that enable businesses to optimize and strengthen their online presence and effectively reach out to their
Notion Age: Making Visions Come Alive on the Web Read More »
Matt McGee, an independent online marketing and search engine optimization professional with expertise in SEO for local businesses and small businesses, has shared some important Search Engine Optimization (SEO) trends of 2009.
Top 2009 SEO Trends Read More »
