May 2014 – Multichannel Marketing – SoLoMo

At the opening night of “All Things Matters”, Samsung announced that it will be launching Project Glued (working name), a video-on-demand service application (app) in Q3 2014 through its Media Solutions Centre in Southeast Asia (MSCSEA).

As consumers continue to transition to tablets and smartphones, like the iPad and iPhone, Criteo, a specialist in digital performance advertising, works closely with their clients to deliver a transparent, cookie-based solution that allows advertisers to serve personalized dynamic ads on Safari mobile web browsers, while empowering users to make a relevant choice regarding their

The target is the optimization of newsletters for mobile devices, by attempting to create the best possible approach to achieve a richer desktop look and feel of the mailings when shown on mobile devices. This requires that work is done on the original newslteeter design and therefore a different style of programming is required compared

Digital Engagement is not just for big companies or tech-savvy marketers but businesses of all sizes that are increasingly reaping the benefits of well-planned and properly executed digital marketing campaigns, which for the most part are relatively easy to initiate.

Social intelligence software provider, Crimson Hexagon announced their new app integration with HootSuite, the widely used social relationship platform to power social engagement for enterprises. Powered by Crimson Hexagon’s ForSight(TM) platform, customers can now stream social media posts directly into HootSuite, enabling marketers and customer service professionals to engage with consumers and take action based

Marketing faces the challenge of managing the increasing complexity in communications and bearing the rising cost pressures, which is the reason why we decided to organize an event next month that intends to shed light on the impact of the ‘digital’ phenomena. On June 10, 2014, Asian eMarketing will provide top-notch technology solution providers and

Social networks such as Facebook, as well as discussion groups on Linkedin, Twitter and blogs, are very good grounds to explore customer needs and customer experiences. Accordingly, virtually any marketing agency offers social media monitoring today -combined with the matching offers to the positioning in social networks.

KatalystM, a leading Marketing Automation Agency, has become a member of 3radical’s partner network in Asia Pacific and the first accredited 3radical Partner.

Every year, Frost & Sullivan’s Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in

Encompass Digital Media, one of the world’s top digital media service providers and a leader in global satellite and terrestrial connectivity, has launched its new US$7 million broadcast monitoring facility, the MEGAPOD, in Singapore. The facility is designed to offer a robust, redundant infrastructure for content distribution, digital media manipulation, and creative, technical and global