October 2015 – Mobile Marketing

According to a report from BI Intelligence one billion smartphones were sold last year and the 4th quarter had been one of the most successful one with 35% growth over the previous year. In 2015 and coming years an annual growth rate of 16% is expected, so that in 2020 3.4 billion devices should be […]

Interbrand’s 16th annual Best Global Brands report has just been released this week, identifying as usual the 100 most valuable global brands. The leading brand consultancy and publisher of the report is part of the Omnicom Group Inc. network of agencies, delivering fresh ideas and insights to its clients by combining strategy, creativity and technology.

New global research from Irdeto revealed that second screens are now becoming ‘first screens’ in living rooms across the globe, as laptops and smartphones are outpacing that of set-top boxes (STBs) and smart TVs in the connected living rooms of today.