November 2013 – E-Commerce & Affiliate Marketing

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Huawei’s next generation intelligent retail solution

Huawei launched its proprietary next generation intelligent retail solution in Europe this week, which has been developed to help retailers enhance service offerings and improve the customer shopping experience. Featuring the integration of wireless technology, mobile device applications and location-based service, it indeed enables the evolution of the wireless mall.

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Despite shifting consumer behavior, the traditional sales funnel still helps mobile efforts

Digital has complicated the path to purchase, says eMarketer, adding that the orderly progression from discovery to consideration to purchase to loyalty is now more of a tangle of paths, with multiple channels available for consumers to follow. However, the broad model of the sales funnel is still a useful metaphor, and it helps frame

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Product recommendations in e-Commerce

Customers buy where they feel well-advised – this is true in retail stores and is no different in e-commerce. A key aspect of good advice is the recommendation of alternative or complementary products the customer just showed some interest in. Thus, the acceptance of such product recommendations is adequately high in online trading. Meanwhile, there

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2follow

Follow the trends in e-commerce to boost your revenues

As every year, the holiday season is expected to bring a huge jump in online sales between November and December. And especially in e-commerce, the Christmas season is an important source of revenue that will account for around a quarter of the total e-commerce sales in 2013. Therefore it is indispensable for companies to have

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Mobile commerce is much sought-after in Asia Pacific

According to SAP’s recent study, consumers in Asia Pacific are leading the demand for mobile commerce services, with 84% of consumers asking for more mobile interactions with banks, telcos, retailers, utilities and other businesses. The study reveals that half (42%) in the region have used their mobile previously to buy goods and wish to make

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Chris-Mandahl

Announcements & appointments

Emerson Network Power, a global leader in protecting and optimizing critical infrastructure, announced the appointment of Chris Mandahl as Vice President, Service and Project Management for Emerson Network Power in Asia. In his new role, Mandahl will be responsible for growing Emerson Network Power’s Asia service business covering Australia and New Zealand, South East Asia,

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