January 2014 – Digital Marketing Trends 2014

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Big Data and real-time marketing expected to graduate from the early-adopter phase

According toeMarketer’s new report Key Digital Trends for 2014, the rapid emergence of the everywhere, always-connected consumer puts pressure on marketers, as expectations about the speed with which marketers need to respond to expressions of interest across the customer journey are growing – from the consideration phase all the way through to post-sales service. In […]

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Gigya’s marketing predictions for 2014

Rachel Serpa wrote on Gigya’s blog that “2014 is poised to present even greater changes, challenges and opportunities for marketers” emphasizing that marketers must continue to optimize their strategies to connect with customers on deeper, more personal levels, especially since user data gets bigger and the variety of consumer touch points grows wider. Her predictions

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Internet of Things (IoT) a pivotal catalyst for the ICT industry in 2014

The Internet of Things (IoT) is set to be a key area of interest for IT buyers and sellers in 2014. “The explosion of IoT activity over the next few years will be driven by the nexus of low cost sensors, cloud computing, advanced data analytics and mobility,” says Andrew Milroy, Vice President, ICT Practice,

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Tackling the Future: 2014 Trends in the Pay Television Industry in Asia Pacific

High hopes are pinned on the Asia Pacific region as we see the growing prominence of mobile devices and the expected revenues that are projected for the region. The rise of the middle class in the region also means that pay TV is increasingly becoming an option for consumers in countries such as Indonesia and

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McAfee’s 2014 Predictions Report examines key trends in the evolution of mobile ransomware and security attacks

McAfee Labs just released its annual 2014 Predictions Report, analyzing 2013 trends through its proprietary McAfee Global Threat Intelligence (GTI) service to forecast the threat landscape for the coming year.

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The role and relevance of the data center continues to grow

Emerson Network Power, a business of Emerson and a global leader in maximizing availability, capacity and efficiency of critical infrastructure, released its 2013 State of the Data Center infographic. Their latest retrospect illustrates the rapid, continuous growth of feature-rich, data-intensive IT applications, and how that influences the increasing criticality of data centers.

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