Online video ad revenue is expected to double in the next two years and video ad views are set to explode. Quite obviously, video marketing is gaining popularity since it offers the richness of TV and the analytics of digital. In fact, video ads provide a level of visual and narrative richness that nearly equals […]
The future belongs to Video Marketing – no doubts! Read More »
Without the integration of social media, you have to be very lucky for your videos to be found and viewed by larger crowds and not just by those few friends that are specifically searching for your video. Therefore we recommend that you develop a promotion strategy which builds up on social media platforms. Even the
Social media as a key building block for successful video marketing Read More »
Mirriad, the video technology company and leader in native in-video advertising, announced that Vevo, the all-premium music video and entertainment platform, will become the first digital distribution platform for music videos using Mirriad’s native in-video technology. Under the terms of their agreement, both companies will work together to connect leading brands with select, premium programming
Asian eMarketing recently met David Petts, ShoreTel’s Senior Vice President of Worldwide Sales, for an interview to find out more about the company’s updated unified communications (UC) solution and the launch of ShoreTel 14.2, besides getting deeper insights into the expert’s channels strategy.
Cisco by now reaches more than 40 million digital homes across India with its industry-leading VideoGuard conditional access (CA) and digital rights management (DRM) solutions. Using the industry estimated average of five people per household, the company is now enabling a rich and advanced TV experience for more than 200 million viewers in the country,
Social Video Lab, an innovative social video marketing firm, announced the launch of its video content marketing services to focus on creating branded and amplified video content for marketers. Specialized in short-films production, video adaption and content amplification, the company works with some top brands and their agencies to create impactful video content marketing campaigns.
Appear TV, a leading global provider of next-generation Video Processing Platforms for broadcast and IP networks, announced that it’s been chosen to provide additional TV reception and distribution systems for Formula One circuits around the world. Deployments this year will take place at Austria’s Red Bull Ring Spielberg and Thailand’s Buriram circuit, which is set
PHD has appointed Jimmy Lim as General Manager for Malaysia. In his new role, effective immediately, Jimmy will lead PHD Malaysia across all business functions, reporting to Andreas Vogiatzakis, CEO of Omnicom Media Group Malaysia. Jimmy joins PHD with over two decades of experience in media, advertising and marketing across the markets of Malaysia and
Appointments & Announcements Read More »
