Asian e-Marketing

eBanking: Greater Security with mTAN

Online banking is popular in order to pay for instance comfortably your bills from home or to manage custody accounts. But floods of phishing e-mails and increasingly sophisticated viruses that manipulate the user’s computer alienate. Banks are therefore looking for strategies that protect their customers against fraudulent machinations and fight the uncertainty. One promising strategy

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China Telecom 1H09: Promising Growth in the Mobile Market, but Pressures Remain

China Telecom, the country’s biggest fixed operator, demonstrated strong growth in the mobile market in 1H09. The 3G licence it was granted in early 2009 has provided it with an opportunity to enter the mobile market just as fixed-to-mobile substitution is beginning to accelerate its fixed subscriber losses. Its mobile subscriber numbers are now beginning

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Integrated Mobile Broadcast to Spur the Global Adoption of Mobile Data & Broadcast Services

The GSM Association (GSMA) has recently announced that it is endorsing a new 3GPP (3rd Generation Partnership Project) standard called Integrated Mobile Broadcast (IMB), a technology that enables spectrally-efficient delivery of broadcast services, based on techniques that are greatly aligned with existing FDD (Frequency Division Duplexing) WCDMA (Wireless Code Division Multiple Access) but also allowing

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Ali Zamiri

MediaFLO: Spurring on the Growing Trend of Broadcasting Mobile TV in Asia

Finally the television experience has reached the small screen and most loved gadget as well – the mobile phone. But by trying to deliver rich content to millions of mobile users, the broadcast TV world and the mobile phone industry that  rely on divergent technologies and business models had to overcome quite a few challenges.

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David Cannellos

Irdeto: Enabling and Revolutionizing Digital Content

The world of digital media is transforming around us every day. Digital lifestyle consumers are flocking to new technologies, challenging traditional ways of doing business. New and existing providers that give them greater control over how, when and where they purchase, acquire and enjoy their favorite media content will not only succeed, but thrive.

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