Asian e-Marketing

For those who think that spam is no longer a problem, think again, Fortinet’s February 2010 Threatscape report showed strong spam activity, with one particular campaign accounting for more than half of the total volume of malware detected this period.

IT security is never far from CIOs and CXOs minds and marketers too have to take this into consideration. Helping us keep an eye here, MessageLabs/Symantec Hosted Services shares its views on what will be hot this year in the ever-important and vibrant security scene. Antivirus is Not Enough – With the rise of polymorphic

Ten years ago, on 14 February 2000, DDoS or distributed denial-of-service attacks – which attempt to cause disruption to an online service or application – knocked a number of high profile websites leaving them offline for several hours, including a well known auction site, the website of a global news channel and an internationally recognized

Security breaches continue to top the minds of CIOs.

Symantec Corp’s January 2010 MessageLabs Intelligence Report.

Permission-based email marketers have the unique ability to quantifiably determine exactly which messages resonate best with their customers.

The Internet is quickly becoming a major channel for distributing coupons.

SAFENTRIX is a cloud based hosted email security service that provides spam and virus filtering for incoming emails and now provides that same protection on all outgoing emails, too. It’s Carizen Software’s foray into the SaaS (Software as a Service) arena.

The typical chain of an email marketing campaign can be basically divided into the following eight steps:

The design of your newsletter depends to a large extent on the visual and clicking habits of your target group.