Social media is no longer synonymous with the younger generations. The likes of TikTok and Instagram have seen a wave of “granfluencers” (people over 55 years of age) becoming more and more prominent.
“Granfluencers” earn a great deal of Social Media money Read More »
Globally, there are now 4.62 billion social media users and growing, up more than 10 percent year-on-year: 424 million additional users brought the total number of social media users to more than 58% of the world’s population.
More than half of the world’s population uses social media today Read More »
January 2022 February 2022 March 2022 April 2022 May 2022 June 2022 Digital Media Trends & Predictions Social Media & Influencer Marketing Content Marketing:Storytelling & Conversational Marketing Marketing Automation:AI, Big Data & Deep Learning Security & Data Privacyin Marketing Performance Marketing:Data-driven Marketing& Analytics July 2022
Singapore-based Princeton Digital Group (PDG) has closed an equity investment from Mubadala Investment Company as a lead investor for $350 million. Both existing shareholders in PDG, Warburg Pincus and Ontario Teachers’ Pension Plan Board, also invested in this round, with the total exceeding half a billion dollars. Established in 2017, PDG is a leading Pan-Asia
Appointments & Announcements Read More »
I am sure we can all agree on the fact that corporate identity is the core of every brand, and therefore the most important element for business and marketing managers. Especially since it became clear that customers are no longer purely interested in just the product, but also who and what’s behind it. Thus, companies
The Metaverse – digital utopia or trailblazer for the future? Read More »
Joanna Hoheisel, Director Business Consulting at Optimizely, has identified seven trends in email marketing and is convinced that there is no getting around real data-driven email marketing for this year. Read in the following her list of the trends any marketers should keep an eye on in 2022:
Optimizely’s email marketing trend predictions for 2022 Read More »
Cisco published its 2022 Data Privacy Benchmark Study, an annual global review of privacy corporate practices, on the impact of privacy on organizations and their views towards data privacy.
Privacy is now mission critical for organizations worldwide, Cisco study reveals Read More »
SIM cards are among the smallest consumer items in the world, weighing around four grams each. However, with approximately 4.5 billion SIM cards manufactured every year, their combined weight represents an estimated 20,000 tons of plastic and other polymers, or the equivalent weight of 4000 jeepneys.
Globe debuts first ever Eco-SIM in Asia made from recycled refrigerator waste Read More »
The Asia Video Industry Association (AVIA) has released a report, titled “Time to Compromise”, with Professor Paul A. Watters, Honorary Professor in Criminology and Security Studies at Macquarie University, Adjunct Professor of Cybersecurity at La Trobe University, and CEO of Cyberstronomy Pty Ltd, a Melbourne-based startup that develops Governance, Risk and Compliance software for cybersecurity
Nexus between piracy and malware infections is proved Read More »
Oracle Fusion Marketing had been launched to help marketers execute campaigns that generate highly qualified sales opportunities and accelerate deal cycles. Part of Oracle Advertising and CX, Fusion Marketing enables marketers to easily create campaigns that span traditional marketing and advertising channels. In fact, it is the first marketing automation solution that is engineered to
Oracle Fusion Marketing fully automates lead generation and qualification Read More »
