Asian e-Marketing

Whether it be marketing materials, website content, pitch decks or contracts, for the majority of employees, creating content is a daily to-do and for some even the most important component of their job. However, many of them fear errors in released documents, and thus risks for their own brand, as well as negative effects on […]

VoicePing, a Japan-based start-up established in 2019, focuses on developing and providing intuitive, realistic virtual experiences, including virtual office environments. As demand for immersive digital experiences grows, the company started actively developing a variety of VR-related services through a capital and business alliance with MetaReal Corp.

Interactive visual marketing platform Wootag is expanding its business just a month after closing its $1.7 million Series A funding round from Wavemaker, Cornerstone Venture Partners Fund (CSVP) and SEED Capital.

MadManga will launch its first-ever manga-focused NFT (Non-Fungible Token) series this spring, with each series consisting of a collection of chapters. FOMO Stones will be the beginning of an unprecedented and exciting genesis to the MadManga adventure. The FOMO Stone NFT will be the first of its kind, empowering and bringing together manga fans and

The goal of content scoring is to place the right topics in the right place at the right time to achieve maximum impact which requires content and the associated requirements being strategically well planned and prioritized accordingly.

MATSUKO, the first creator of a software-only solution for holographic communication, will premiere its technology as a finalist in the Extended Reality & Immersive Technology category for the 14th annual SXSW Pitch® (formerly SXSW Accelerator) tomorrow. Out of the 655 companies that applied to present at SXSW Pitch 2022, MATSUKO was selected among the 50

The term “Metaverse” is not only finding its way into everyday exchanges across the web, pop culture and mainstream news media discourse, but also into closed-door corporate discussions as industries ruminate on if—and how—to be an early adopter of this modality. This understanding it represents a seismic shift that will challenge technological and cultural paradigms.

What to do when it feels like every topic has already been written about? Well, then the following tips might help you in creating new topics and content.

Yahoo unveiled its latest ad solution, Video Lite, in the Asia Pacific region (APAC) that intends to help brands enhance their video assets for a stronger storytelling experience. Video Lite is Yahoo’s newest feature, available for private marketplace (PMP) campaigns via Yahoo Exchange, that allows advertisers to optimize existing video creatives for digital media placements

When shopping online, more and more individual, emotional, and informative shopping experiences are expected. For many it is no longer enough getting served uninspiring product data. They want digital channels with comprehensive information that speaks to them on a personal level. The dovetailing of content marketing and e-commerce is therefore gaining in importance, encouraging companies