November – December 2009

There is no other direct marketing instrument that is easier to control and to which you can react so easily. However, there is a way to make it even easier for the reader to get on your landing page.  Discover how you can optimize the page where the reader lands after clicking on a hyperlink […]

Whoever is marketing products and services on the Internet or wants to present their own company there should do it in the legal framework set by the legislator. And actually, this is quite easy to do, as the rules of the virtual business world don’t really differentiate substantially from the realworld. However, these few differences

Did you know that online shopping pre-dates the internet, the IBM PC and Microsoft?  You don’t believe it? But it’s true! The process of purchasing goods and services over the Internet was actually invented in the UK in 1979 by Michael Aldrich of Redifon Computers, who connected a modified 26″ colour television to a real-time

I think by now almost everybody has bought at least once something online, simply as doing so has many advantages. For online shoppers, it is not only because of the high level of convenience, but also because of the broader selection, competitive pricing, and easier access to information and amenities – especially attractive for the

Online shopping is a major part of the overall electronic commerce, or e-commerce, industry which consists of all the buying and selling of goods and services over electronic systems such as the internet and other computers. Especially with the rise of the internet, the amount of trade that is conducted electronically has seen extraordinary growth,

PayPal has quickly risen the ranks of the e-commerce industry, fast becoming a global leader in online payment solutions with more than 153 million accounts worldwide. Available in 190 markets and 24 currencies around the world, PayPal enables global ecommerce by making payments possible across different locations, currencies, and languages.

With online shopping enjoying ever increasing popularity, it’s never been more crucial for e-Commerce companies to understand every facet of their shoppers’ online activities. Pitching its e-commerce software as a means to build a hosted online shopping experience similar to what Amazon has in place, NetSuite offers its  e-Commerce Company Edition and e-Commerce+ Company Edition,

There seems to be no way but up for the mobile world and the same can be said for Yahoo! Mobile. Mobile Internet growth rates are definitely picking up around the globe, and Asia is not to be outdone here especially in markets like the Philippines, Indonesia, and India. In fact, in some markets in

Singaporeans are entering into the festive spirit with six in ten shoppers expected to spend the same amount or more during the upcoming holiday season, as compared to last year – this despite the weakened economy.  According to a PayPal survey released recently, the average Christmas spend for Singaporeans this year will be US$250, representing

The global economic slump has not dampened Asia Pacific shoppers’ love of the World Wide Web, with more regional internet users shopping online and spending more than in the past, according to the Visa e-Commerce Consumer Monitor 2009.