The term “RSS” (Rich Site Summary) is still sometimes used to refer to web feeds in general, including web feeds with a format different than RSS. For example, the Blogspace description of using web feeds in an aggregator is headlined “RSS info” and “RSS readers” even though its first sentence makes clear the inclusion of […]
In computing, Sender Policy Framework (SPF) allows software to identify messages that are or are not authorized to use the domain name in the SMTP HELO and MAIL FROM (Return-Path) commands, based on information published in a sender policy of the domain owner.
DKIM (and its predecessor DomainKeys) is a method of e-mail authentication. Unlike some other methods, it offers almost end-to-end integrity from a signing to a verifying Mail Transfer Agent (MTA). In most cases the signing MTA acts on behalf of the sender, and the verifying MTA on behalf of the receiver. DomainKeys is specified in
Australia is one of the pioneers and leaders in the Asia Pacific when it comes to Anti-Spam legislation. It is also one of the few countries in Asia, which has successfully caught spammers in their country and enforced their Anti-Spam Act. Here’s a brief overview of the legislative aspect of the country’s Spam Act.
Completely focused on digital marketing, Tactica Labs provides a total solution for marketers, covering the analytics of consumers’ behavior, to actual online marketing, data audits and evaluation of digital marketing and loyalty campaigns.
Security specialists McAfee, has compiled a package of applications that can protect both virtual IT environments and physical systems. The offered solution, called McAfee Total Protection for Virtualization is the industry’s most comprehensive so far. Unlike vendors that address only one aspect of securing virtualized environments, McAfee offers security and compliance solutions for both physical
Only 40 percent of the Fortune 500 companies use tools for e-mail authentication according to an investigation of Secure Computing. In consideration of the fact that companies could fend off spam and phishing effectively, this is an astounding result, especially since both threats are a constant problem for IT administrators.
A recent report from Jupiter Research highlights the fact that deliverability is the number-one consideration for marketers when selecting an email service provider (ESP). Unfortunately, there is only so much even the best ESPs in the market can do in order you in getting your marketing messages to the inbox.
Email has been hailed as the ubiquitous form of communication, something which executives cannot live without. However, according to JupiterResearch, email is not without competition and is currently undergoing a downturn of its own. The medium is facing an onslaught from new media like social networks and even from text message and mobile phone communication.