November 2018 – Email Marketing & E-Commerce

The holiday season in Singapore accounts for over 20% of online sales, since online retailers such as Amazon, Lazada and Qoo10 have left no stone unturned when it comes to attracting and encouraging consumers to embark on a shopping spree during the end of year sales.

Lazada, has signed a Memorandum of Understanding (MOU) with South Korea’s intellectual property regulator, Korea Intellectual Property Protection Agency (KOIPA), to set up a framework that will safeguard the intellectual property rights of Korean brands, and curb illicit trading on the eCommerce platform.

Born in the mid-nineties and raised with smartphones, apps and social media, the Generation Z is cultivating an almost natural approach to modern technologies. In order to find out what attitudes and expectations, but also fears, this generation, that right now puses for the job market, is bringing to work, Dell Technologies conducted a study,

Hong Bao Media launched a blended learning course for the marketing community to help them cut time and cost when producing video content.

Convenience, online affinity and curiosity, are the characteristics of tomorrow’s customers, demanding investments in a cross-channel customer approach from online retailers. Certainly, it is easy to create a web shop today, using various tools on the Internet, good product ideas and a functional shop system alone are no longer enough for a successful online business.

According to the latest security web scans and analysis performed on 7,800 Asian Magento websites, carried out by Foregenix, 78% are at high risk from hackers due to simple security oversight. -Incredible number, considering that we are talking about the most popular e-commerce platform globally. At least the figures fell sharply to around 40% for

In their insightful report Break Through the Hype: Uncover the Reality of AI, Oracle and Bronto point out that a growing number of commerce marketing software providers claim their systems use AI, explaining in a nutshell what this means:

Google and Temasek just released the e-Conomy SEA 2018 report, highlighting Southeast Asia’s accelerating Internet economy.

We just started to imagine what artificial intelligence (AI) can do to transform the experience for both marketers and consumers with its impressive versatility. Adobe just released its online shopping predictions for the 2018 holiday season, Retail Unwrapped, making use of its artificial intelligence and machine learning framework, to identify retail insights from trillions of

Zendesk, Inc. launched Sunshine, an open and flexible customer relationship management (CRM) platform built completely in the public cloud on Amazon Web Services, Inc. (AWS).