June 2020 – Video Marketing & Visual Storytelling: compelling and emotional narratives

People love to share their stories with other people – especially when they are emotionally touched – and it is called social sharing in the language of the web. Besides the fact of sharing, it also serves to organize feelings: negative feelings can be mitigated by talking about them and that provides relief; positive feelings, […]

Whilst the global pandemic has influenced new ways of work in Singapore, as well as contributed to the changing dynamics in customer experience, it has also set the stage for customers’ and employees’ future expectations in the new normal setting, post Covid-19. Qualtrics CoreXM updates can empower businesses to listen and act on the needs

According to wyzowl’sVideo Marketing Statistics 2020, 85% of businesses are using video as a marketing tool and 92% of marketers consider videos as an important part of their marketing strategy.

Until 2018, TikTok was known as Musical.ly, a Chinese video portal for lip synchronization of music videos. With TikTok, users can watch, record, and edit videos from 12 seconds to 5 minutes. Special effects or filters can also be added, which should make the clip stand out from the others.

Making new connections and contacts face-to-face got more challenging in times of COVID-19, but the current situation at least made us aware of new opportunities that exist in the digital space: technology that helps us reaching out to others virtually, without the barriers of capacity, time or distance.

Verizon Media announced the launch of new augmented reality (AR) experiences in Southeast Asia (SEA) with innovative formats, features, and apps that will give brands the power to engage with consumers in 3D. The launch is part of Verizon’s growing work on tomorrow’s technologies such as 5G and extended reality (XR). The division of Verizon