Marketing performance measurement (MPM) is a term used by marketing professionals to describe the analysis and improvement of the efficiency and effectiveness of marketing.
Marketing Performance Measurement (MPM) Read More »
The first of three facilities that will bring an extra measure of security for internet users around the globe was inaugurated in Singapore last month.
One of Three New Cyber Security Facilities Set up for More Protection in Singapore Read More »
Everybody is currently talking about the Google+ (G+) Project that is conquering the web marketing scene like a hurricane in typical Google style.
Ten Questions & Answers on Social Networks and Google+ Read More »
Ten winners and 16 excellence awardees from eleven categories were celebrated during the 5th Asian Publishing Awards (APA) in Bangkok on July 8, 2011.
Winners of the 5th Annual Asian Publishing Awards Read More »
Billions of people worldwide increasingly want the freedom to communicate, travel, shop, bank, entertain, and work anytime and anywhere, in ways that are convenient, enjoyable and secure.
Gemalto Meets the Demands of Our Evolving Digital Society Read More »
Consumers across the globe are nowadays trying to stay more focused and make better use of the time they spend online according to findings from the ‘Living with the Internet’ study, a worldwide survey across 11 countries – Brazil, United Kingdom, France, Spain, Russia, China, India, Japan, Mexico, Canada and the US.
Smartphones and Notebooks Both Have Different Roles to Play in Online Usage Read More »
More than 56,000 industry visitors, delegates, conference speakers, media and exhibit staff from around the world attended CommunicAsia2011 and BroadcastAsia2011 last month, according to the organizer, Singapore Exhibition Services (SES).
Ēclat for CommunicAsia and BroadcastAsia in 2011 Read More »
On behalf of MEF, the global community for mobile content and commerce, On Device Research conducted in June 2011 a Global Consumer Survey across nine countries in five continents from both developed and developing markets – Brazil, Egypt, India, Indonesia, Qatar, Singapore, South Africa, the UK and the US – with a total of 8,530
Sybase, Inc., an SAP company and industry leader in enterprise and mobile software, announced that the company has appointed John J. Sims as President of its mobile services business Sybase 365. John will focus on extending the global leadership of Sybase 365 in messaging and mobile commerce services. From 2001 to 2010, John served as
