August 2022 – Immersive Technologies in Marketing

RebootsStatisticalRevelations

Reboots statistical revelations on cyber threats in Asia

According to the latest study by Reboot Digital PR Services, which reveals the least cyber-secure countries to work from, Singapore is surprisingly amongst the least-secure Asian countries to work from remotely. Interested in the safety of digital nomads, experts at Reboot Digital PR Services analyzed cybersecurity statistics, including drive-by downloads, phishing sites, malware hosting sites, […]

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MeasureImmersive

How do you measure immersive experiences?

Live interaction with customers is and will remain an important tool in marketing – especially when companies know how to take advantage of digital opportunities. At trade fairs, road shows and customer events, technical gadgets such as VR and AR offer customers a multi-sensory digital brand experience. But how can these immersive customer experiences be

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ImmersiveExperiencesVR

Immersive experiences with VR can be unprecedentedly effective in marketing

Not least due to tiring web meetings and increasing “Zoom fatigue”, virtual reality has powerfully penetrated our everyday lives. Professional virtual collaboration platforms on standalone VR headsets such as the Meta/Oculus Quest 2 or the PICO Neo 3 glasses now enable full immersion in a simulated world.

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