Buzzwords: Wardriving, warbiking, warwalking …
Wardriving is the act of searching for Wi-Fi wireless networks by a person in a…
Protecting your Mobile Device from Attacks
Mobile phones with built-in office and Internet functions, so-called smart phones, start to become omnipresent…
The Origin of Mobile Viruses
Almost all discussions on computer viruses raise the question which countries developed the threat and…
A Brief History on the Types of Mobile Viruses
According to Kaspersky Lab, the first proof of concept virus for smartphones running Symbian OS…
Guide to Mobile Platforms for Marketing
Brands and agencies recognize and agree that the mobile channel is a highly effective way…
Cleaning Data Carriers Effectively
Whoever is planning to sell or scrap his old computer, used mobile phone or used…
eBanking: Greater Security with mTAN
Online banking is popular in order to pay for instance comfortably your bills from home…
China Telecom 1H09: Promising Growth in the Mobile Market, but Pressures Remain
China Telecom, the country’s biggest fixed operator, demonstrated strong growth in the mobile market in…
E-Mail Marketers’ Challenge when Dealing with Mobile Audiences
Increasing mobile usage as well as technical handicaps regarding the presentation of mobile content requires…
Building Consumer Trust in Mobile Marketing
Ever since the rise of the SMS (short message service) in the early 2000s, businesses…
Our Mobile Companions: New Target Boards?
They become smarter and smarter, our elegant darlings in the small business bags and black…
Integrated Mobile Broadcast to Spur the Global Adoption of Mobile Data & Broadcast Services
The GSM Association (GSMA) has recently announced that it is endorsing a new 3GPP (3rd…
Data Loss Prevention
Targeted at 50 top management and professionals, MediaBUZZ’s half day seminar on August 13th, 2009,…
The Shifting World of Publishing in the Digital Age
Years ago, in one of the first issues of Asian e-Marketing, I already made the…
MediaFLO: Spurring on the Growing Trend of Broadcasting Mobile TV in Asia
Finally the television experience has reached the small screen and most loved gadget as well…
Irdeto: Enabling and Revolutionizing Digital Content
The world of digital media is transforming around us every day. Digital lifestyle consumers are…
The Mobile Multimedia Adventure has Only Just Begun
The mobile industry’s enthusiasm for mobile advertising and mobile internet is still vivid. With continuously…
New Research Cautions Governments when it comes to Internet Privacy Regulations
Pacific Research Institute developed Click Confidential: A Privacy Primer for the Social Web in June…
Online Fraud in Asia
Lured by the convenience and ease of conducting financial transactions with a single click, online…
Internet Marketing will Brave the Outbreak of the Global Economic Crisis says Web Guru Asia
Research firm International Data Corp (IDC) predicted just a few months ago that worldwide spending…
Tapping the Full Potential of Commercial Podcasting
If podcasting is used like an advertisement in the Web 2.0-shell, it is wasted money….
The Value of Business Podcasting
Podcasting has sealed itself as a unique and note-worthy media – not surprising since it…
Surveying the Next Generation Online Landscape
The rise of the digital economy has changed the way we communicate and do business….
Handling the Power Game in the Web 2.0 Era
The fear of too much “me” in “social media” is omnipresent and shakes communities up…
The Lowdown of RSS and its Impact on the Savvy Marketer
RSS files are one of the most widely used XML formats on the Web. They…
Move Over Blogging, Enter Micro-blogging.
The evolution of blogs has happened fast. Micro-blogging is fast making its presence felt. According…
Google Targets the Mobile
The analysis, how many Internet users visit an owner’s website and what triggered them to…
Online Marketing Growth in Asia: More than Meets the Eye
Next-generation digital marketing strategies provide all the metrics necessary to evaluate advertisement reach and effectiveness,…
Social Media and SEO Going Hand-in-Hand
Social media and SEO (Search Engine Optimization). These two online marketing strategies are so intertwined…
Top 12 Ways to Protect Your Online Privacy
From the Internet to the iPod, technologies are transforming our society and empowering us. From…
Starting a Social Media Campaign
Social media encompasses Internet-based and mobile applications used for sharing and discussing information such as…
Marketing with Twitter
Just why should marketers even consider using Twitter, you might ask? Easy…Marketing with Twitter is…
The Sweet Taste of Twitter
Social networks have recently proven themselves enormously popular, and Twitter is no exception to this…
Twitter Not Yet Taking Flight for Generation Y Consumers
A recent study by the Participatory Marketing Network (PMN), an organization that helps marketers transition…
A Peek into YouTube
The face of Web 2.0 changed with the advent of video sharing websites, in particular,…
Social Networking: A Security Nightmare?
There is no denying that social networking is on the rise. Social networking sites are…
Datamonitor: Customer Service Goes Social
When Oprah Winfrey and Ashton Kutcher start to use social networking services, it makes headlines…
Business Social Networking and the Marketer
There is no denying that things move and change very rapidly on the Internet. One…
Social Networks and their Impact on Google’s Algorithm
A cornerstone of Google’s algorithm is its reliance on links between websites. Google uses these…
Mobile Web Performance: A Viable Marketing Tool or a Novel Gadget?
The mobile internet is becoming increasingly profuse through the use of cell phone applications and…
WURFL & HDCP Technologies
WURFL stands for Wireless Universal Resource FiLe. It is part of a FOSS (which stands…
A World of Blogs
According to the blog search engine Technocrati, there are by now around 115 million Weblogs…
Why Affiliate Marketing Needs a Comprehensive Tracking System
I am not sure if you were following the recent intense discussions on the topic…
Social Engineering in the Business World
Targeted at 50 top management and professionals, MediaBUZZ’s half day seminar on July 9th attracted…
Experian Marketing Analytics – Providing a World of Insight
Today’s tough economy puts marketers under stiffer pressure to justify their expenses, giving marketing relevance…
Notion Age: Making Visions Come Alive on the Web
If you are looking for a professional Search Engine Optimization (SEO) service you may want…
Top 2009 SEO Trends
Matt McGee, an independent online marketing and search engine optimization professional with expertise in SEO…
SEO: A Brief Walk through the Past, Present and the Future
When it comes to Search Engine Optimization (SEO), the pace of change has been and…
