Revolutionize your Perspective of the Internet with Trendstream
Trendstream is only a year old and already works with some of the leading companies…
XING Empowers Business Partnerships
For online business networking XING.com is the place to be. Millions of members use the…
Facebook: With Forthrightness to the Top
Recent figures confirm the success of Facebook as the absolute No. 1 social media platform….
Social Media Optimization (SMO)
According to search engine expert Danny Sullivan, the term “social media optimization” was first used…
Blogs: Private Pleasure with a Public Impact
Blogs are mostly pursued for private interests and therefore require not only a high qualitative…
Appointments
InMobi announced the appointment of Atul Satija as Vice President and Managing Director, Asia Pacific….
Why You Should Get Conversant with Social Media and Jump on the Bandwagon?
According to IDC, traditional corporate culture remains the largest barrier to successful social media initiatives,…
How to Manage Social Media Efficiently
It’s once again that time of the year when speculations and discussions on possible online…
Integrating Twitter Securely in the Corporate Application Infrastructure
Twitter is a popular micro-blogging tool that enables users to communicate to an audience of…
Sociability Can Be a Magic Bullet
The magic formula to get the attention of your target customers is to be able…
Preventing Twitter Threats the Easy Way
The explosive use of Twitter has many enterprises responding in one of two ways; blindly…
Social Networking Marketing Just Keeps Growing Across Asia-Pacific Markets
By the middle of last year, 924 million Internet users around the globe visited a…
Social Media Records Exceptional Growth in Asia Pacific
Social media usage has seen unprecedented growth in Asia Pacific in the past year and…
In Asia Local Social Media Sites Retain Consumer Mind Share and Profitable Business Models
The dominant social network sites of Europe and North America have yet to extend their…
Facebook got 7.9 Percent of all Business Internet Traffic in 2010
Accessing and downloading content from Facebook and YouTube while at work still accounts for more…
Wave 5 Still Seems to Be the Biggest Social Media Study in Asia
When we talk about online marketing we clearly have to deal with social marketing, which…
Ovum’s 2011 Predictions for the Telecoms Industry
As the New Year begins, Ovum has released its predictions for the key issues and…
Some Insights into Singaporeans Online Social Behaviour
Experian Hitwise released last month an analysis of web searches by Singapore Internet users over…
Out There Media’s State-of-the-art Mobile Advertising Marketplace
Out There Media can access around 380 million mobile subscribers from all across Europe and…
Yahoo: Science is Insight, Not Hindsight!
Yahoo! keeps more than half a billion consumers worldwide connected and delivers powerful audience solutions…
Springboard Research’s Top 10 Predictions in 2011
Springboard Research presented its analysis of key trends in the Asia Pacific IT market in…
3digitalminds Power your Online Business in Greater China
Chinese online users have different habits and experiences when it comes to how they use…
Fournaise: Three-quarter of Ad Campaigns Tested Achieved Low Effectiveness Scores
The Fournaise Marketing Group analyzed that 75% of the ad campaigns it tracked and tested…
Hong Kong is the Best Value on Earth for Consumer Broadband
By analyzing its Broadband Tariff Benchmarks – Q3 2010 Point Topic Hong Kong was found…
Maximize your ROI through Smart Keyword Management Strategies
As part of Yahoo!’s specialized and knowledgeable search engine marketing team, I am committed to…
Is the Integration of Promoted Tweets in Google Real-time Results the First Step Towards Acquisition?
Google’s integration of promoted tweets into the real-time search section of its live results, which…
Using Keywords in the Text of your Pages
There are many issues to consider when placing keywords in the text of your pages….
Search Engine Optimization Techniques to Avoid
Understanding the basic structure of how search engines register Websites is crucial to succeed in…
No Pain, No Gain – So Put Some Effort into Your Keywords Selection
Keywords are extremely crucial as they lead search engine users to your site, therefore selecting…
How to Avoid Pitfalls and Run an Effective Search Engine Campaign
Understanding the basic structure of how search engines register websites is crucial to succeed in…
Asia Pacific Continues To Be a Hotbed for the Innovative Adoption and Use of Technology
According to Ovum, Asia Pacific continues to be a hotbed for the innovative adoption and…
Current Online Marketing Trends at a Glance
Web 2.0, video on the Web, mobile Internet, and e-commerce are once again hot contenders…
How Web Search Engines Work
Just in case some basics on how search engines operate: Web crawlingIndexingSearchingWeb search engines work…
Enterprise Transformation and Cloud Services Fuel the Growth in Asia/Pacific IT Services Market
According to the latest IDC Asia/Pacific Semi-annual IT Services Tracker, the overall IT services market…
Google is a jack-of-all-trades: Google bomb, Googlewashing, Googlewhack, Googlefight
The terms Google bomb and Googlewashing refer to practices intended to influence the ranking of…
New Insights into the Social Behaviour of Hong Kongers Online
Hong Kong’s online citizens like to search for bargains, keep up with the latest celebrity…
Appointments
Movius Interactive Corporation appointed Dominic A. Gomez as President and Chief Executive Officer (CEO). Mr….
Cloud Computing Is a Powerful Tool That Shapes the Business of Tomorrow
The recent Frost & Sullivan end-user study results reveal that although there is much speculation…
Mobile Search – Opportunities and Challenges
In order for mobile search to reach its full potential, it has to be fast…
Why Asia is poised to be THE breakthrough market for Mobile Advertising
Mobile Marketing Association’s new Chief Executive Officer, Greg Stuart, was recently in Singapore, and Asian…
e-Dialog: Data Needs to Be in Every Marketer’s DNA
Asian e-Marketing recently had the opportunity to interview Ms. Simone Barratt, e-Dialog’s Managing Director International,…
Customers Lead the Way into 2011
In 2010, customers have continued to embrace a host of new technologies, applications and mobile…
Nearly Half of Asia Seems to Feel Weighed Down by the Flood of Emails and Social Networks
A survey carried out by Microsoft to glean insights into the social media habits of…
Competitive Real-time Price Comparisons for Paid Search has Arrived
For marketers and retailers alike, the greatest challenge is to ensure that their campaigns and…
Paid Search Marketing More Vibrant Than Ever
Search, which has been around for more than a decade, is still a very vibrant…
Appointments
The Mobile Marketing Association (MMA) announced a series of agreements with four other leading marketing…
Microsoft Truly Accelerates the “Beauty of the Web”
Just two month ago Microsoft Corp. announced the worldwide beta availability of its new Web…
Experian Hitwise Search Intelligence Service for Hong Kong Recognises Traditional Chinese Characters
Experian® just launched its Hitwise Search Intelligence™ service for the Hong Kong market. The service…