We are living in a world where the most powerful people are not necessarily the…

Increasing sales of products and loyalty of employees affect the public positively: Anyway, the goals…

Data has transformed marketing by giving marketers and advertisers the ability to enhance the customer…

New data from Juniper Research has found that the consumer Internet of Things (IoT) installed…

Indonesia is expected to embrace an upsurge in digital content consumption in 2017, thanks to…

A voice-user interface (VUI) makes human interaction with computers possible through a voice/speech platform to…

Professor Jochen Wirtz, National University of Singapore (NUS) Business School’s Vice Dean (Graduate Studies) and…

This year, you will have to deal with a growing number of touchpoints and technological…

Programmatic marketing, the automated and optimized management of marketing touchpoints across the customer journey, has…

One of Aurecon’s latest Just Imagine blog post by Aurecon CEO, Giam Swiegers, argues that…

Over the past year, big data technology has continued to evolve and become more enterprise…

Flurry Analytics, part of the Yahoo Mobile Developer Suite, announced last week its annual global…

Little Black Book (LBB) and Murphy Cobb Associates (MCA) announced the launch of Creative Intelligence,…

Opera showcased its first ever concept browser, codenamed Opera Neon, built from the same browser…

Like all marketing areas with digital roots, content marketing is constantly changing, which is why…

Search engine optimization (SEO) lives on trends and has to adapt constantly to algorithm changes….

New technologies and innovations in the media industry enable broadcasters more than ever to stay…

As expected, marketing will mainly be affected by digital developments in 2017, whether considering data…

Cyber security received heightened interest in 2016 due to a spate of cyber-attacks in the…

Getty Images recently unveiled its 2017 visual trends that are expected to drive visual communication…

By 2018, 35% of Companies in Data-Intensive Industries Will Adopt Formal Datacenter Planning, Sourcing, and…

Matt Banner updated his Social Media Cheat Sheet resource guide for 2017 to give you…

XaxisArshan Saha the world’s largest programmatic media and technology platform, announced the…

Online trade has transformed from multi- and omnichannel to “everywhere”- commerce, since online shopping is…

These days, customers expect brands to deliver continuous personal experiences that connect their mobile web…

Consumers are very well versed in online shopping and make use of digital tools and…

For brick-and-mortar retailers it is increasingly difficult to keep their customers in the long term,…

Adobe announced its long term strategic engagement with iflix, the world’s leading Internet TV service…

Strategically designed contact management nowadays affects the entire Customer Journey – from the initial contact…

Customer engagement has changed substantially over the past few years. There is an interesting convergence…

CtrlShift, an audience-focused marketing solutions company, just launched its global suite of managed end-to-end solutions,…

SAP Hybris recently conducted a survey on Christmas shopping habits in Singapore that revealed that…

In 2016, the power and importance of “big data” finally started to pay off –…

The concerns and growing awareness regarding fake news and what it means for advertisers, especially…

In October 2007, two cash-strapped college graduates, three blow-up mattresses and a home cooked breakfast…

Omnichannel, multichannel, cross-channel, etc. are modern synonyms shoved endlessly around by marketing and the various…

A recent study, conducted by ICLP, revealed that amidst Singapore’s retail doldrums, 3 in 4…

The performance marketing technology company, Criteo, just announced Kinetic Design, its newly patented ad creation…

NordVPN, a security-oriented virtual private network (VPN) service provider, analyzes the dangers that come from…

CXENSE’s whitepaper How to create compelling online customer experiences with personalization is a neat step-by-step…

GroupM, the media investment management group of WPP, just announced the global launch of [m]PLATFORM,…

The setting up of an online shop with an attractive design and additional services is…

E-commerce in India has grown by 68% during the last three years, while in China…

Adrian TehiPinYou announced the appointment of Adrian Teh as the General Manager…

Customer Relationship Management (CRM) is more than just a software. It’s a strategy that affects…

Providing a consistently good and engaging customer experience is important, just like optimizing it on…

Webtrekk, a German analytics and marketing intelligence provider, announced the expansion of its international operations…

Although the Internet, and eCommerce respectively, offer developing countries new opportunities to grow, a recent…