The changing ‘lingual’ face of ‘Digital India’
India commemorated its 69th Republic Day last week, celebrating the unique diversity and cultural heritage…
Retailer spending on AI to grow nearly fourfold
A new study from Juniper Research has found that global retailer spending on AI will…
Emerging group of ‘cloud masters’ accelerates the ability to outperform peers
A global survey of 730 IT professionals, conducted by Longitude, revealed that a small group…
Artificial Intelligence vs Marketing Automation
Artificial intelligence is exactly what it sounds like: Tasks that normally require the commitment of…
Appointments and Announcements
Octagon Strategy LimitedOctagon Strategy appoints Wayne Trench CEO, Julia Pang COO;…
Data science is a jack-of-all-trades
Artificial intelligence (AI) has found its way into our living rooms, as seen with Siri,…
4 Digital Advertising Trends marketers should be looking out for in 2018
In the advertising world, 2017 can be seen as a transitional year for publishers and…
China incessantly surveils Internet communication
The Chinese government is continuously trying to centralize the domestic and international digital communication and…
IDC’s datacenter predictions for the Asia Pacific region
IDC just revealed its datacenter predictions for the Asia Pacific region as well as its…
The ‘Art of Integration’ requires holistic monitoring of ad reactions across all channels
The variety of channels available to marketers has increased exponentially, we know from Kantar Millward…
Qualtrics and Kantar TNS join forces to form global CX powerhouse
Qualtrics, the leader in experience management, announced a global partnership with Kantar TNS, one of…
Influence Chain
Influence economy sparkles with blockchain technologyInfluence Chain, founded in 2017, created a token-based ecosystem that…
In 2018, the digital world must adapt to new developments
Kantar Millward Brown recently analyzed the world’s most important digital media trends of the new…
Marketing teams must evolve in 2018 to get their act together
When talking about technology, a lot has changed in the marketing industry in recent years,…
Getty Images’ Visual Trends 2018 reveal newfound optimism and a vision of change in storytelling
According to Getty Images’ 2018 Visual Trends predictions, brands and the media will redefine modern…
E-commerce trends that will impact 2018 with a vengeance
E-commerce is one of the world’s largest growth markets that is growing every year by…
MicroStrategy unveils holistic map for organizations to build an ‘Intelligent Enterprise’
MicroStrategy Incorporated, a leading worldwide provider of enterprise analytics and mobility software, unveiled a map…
The most important mobile marketing trends for 2018
Mobile has come to stay and has already moved past the desktop in many areas….
Dynamic Spectrum Alliance published new model rules for TV White Space technology to bridge the digital divide and support the IoT
The Dynamic Spectrum Alliance (DSA) has announced the publication of new model rules for TV…
Golden rules for your social media communication
Businesses often struggle to build a successful social media strategy, but the following ten golden…
Eight words to watch in 2018
Professor Jeremy Myerson provided us with his predictions for the key words and themes to…
Launch of IoT protocol for Tmall Genie-controlled Smart Home Ecosystem
Alibaba A.I. Labs, which leads the development of Alibaba’s consumer artificial intelligent (AI) products, and…
Tableau’s Hyper data engine technology brings analytical performance to the next level
Tableau Software, the leader in visual analytics, announced the roll out of Hyper, the new…
Seize the opportunity of Application-to-Person (A2P) Rich Communication Service (RCS) messaging
CLX Communications, a leading Communications Platform as a Service (CPaaS) provider, announced the launch of…
Appointments & Announcements
Quantcast, an AI technology company focused on the marketing and publishing industries, announced that it…
Digitization brings more automation, more personalization, legal barriers and new monetization channels in 2018
The digitalization of marketing keeps its status of being a megatrend in 2018 and continues…
QR reader integration on mobile devices drives coupon redeptions
Fourfold growth of QR codes to deliver coupons and discount offers will increase substantially, as…
Unprecedented changes due to disruptive technologies, cybercrime threats, and global giants in 2018
Irdeto has launched its annual predictions report, looking at the content delivery and security trends…
Six marketing trends we’ll see in 2018
Do you know the story of the three blind men who meet up with an…
Stay alert when purchasing via smartphone and tablet
The Christmas business is in full swing. Therefore we are sounding a note of caution…
53% of Singaporean shoppers are seeking the help of chatbots for holiday shopping
Bot-powered commerce is on a tipping point in Singapore according to the new SAP Hybris…
Office workers in SEA are among the most receptive to AI, and use technology to overcome challenges to productivity and efficiency
Adobe released new research revealing that almost 50 percent of office workers in Southeast Asia (SEA)…
Appier demonstrates efficacy of Artificial Intelligence in fighting ad fraud
Appier just shared the results of a real-world study that it conducted on its own…
The man, the marketer, and the machine
In a world where consumers can change brand preferences with a click of their mouse,…
AI: Evil or Avatar?
You don’t have to be a sci-fi wizard to remember Avatar. The 2009 fantasy blockbuster…
Technology trends that no retailer should neglect
How to deal with Amazon Dash, customized content, cross-device user experience, and convergence of sales…
Adoption of IoT platforms will be the Top IT trend in 2018
Smart object storage, analytics and AI, as well as the extension of agile methodologies across…
Commerce marketing ecosystem important to deliver seamless shopping experiences
Criteo unveiled findings from two third-party studies, which highlight the pressing need for retailers and…
Retargeting to right where your customer’s holiday trip really begins
In today’s world, there is no place on Earth too far away to visit. While…
CtrlShift and iPinYou join forces to provide global brands access to Chinese audiences
CtrlShift, a Singapore-based audience solutions company, and iPinYou, China’s largest automated media buying technology platform,…
Online-to-offline Integration key focus of Singles’ Day 2017
China’s Singles’ Day has grown beyond a Chinese online sales campaign into an international, omni-channel,…
Delayed payment options will give not only online conversion a boost
With an increasing number of clothing & footwear retailers offering delayed payment options in an…
Appointments & Announcements
Hitachi VantaraL – R: Mark Ablett, senior vice president of global…
Combining CRM and ESP optimally eases email marketing’s top challenges
When talking about email marketing, Dr. Torsten Schwarz comes straight to my mind. The email…
Seeking opportunity in a ‘Robopocalypse’
We’ve heard it all before. Robots ‒ those elusive job munchers ‒ are making their…
The most important email marketing KPIs and what they mean
A few years ago, we believed email marketing was dying, however, newsletters are today more…
Email Marketing’s Top Trends in 2018
Do you know which marketing strategies you should consider next year? In what direction email…
The basics for successful email marketing
The newsletter is still the marketing tool with the best cost-benefit factor. No wonder then…
