New generation of B2B decision makers stepped in
Hardly anyone abstains from checking the smartphone at least once a day, not to mention…
Mobile Only equals Smartphone Only
Internet usage is constantly changing, especially when it comes to which devices access the World…
Mobile First
Contrary to the traditional approach of starting with a desktop site and then adapting it…
Location-based data fuels next generation of insight-driven marketing
Blis, a company specialized in understanding real, human behavior by analyzing vast quantities of mobile…
Criteo Direct Bidder is now compatible with Accelerated Mobile Pages
Criteo announced that its leading header bidding solution, Criteo Direct Bidder (CDB), is now compatible…
SpotX facilitates easy access to third-party viewability and verification for in-app mobile ads
As content consumption on mobile continues to increase around the world, so has advertising spent…
Launch of a new global analytics tool for Amazon sellers
Egrow, an all-in-one solution for data-based decision making to design, launch, develop and grow an…
Lead management the simple way
Today, inbound marketing no longer means that the potential customer is calling immediately, rather that…
W+ platform brings industry-changing solutions for publishers, advertisers and readers
World Plus International announced the launch of W+ during a press event at Marina Bay…
Seamless data quality helps enterprises meet standards of GDPR and increasingly stringent privacy laws worldwide
Melissa, a leading provider of global contact data quality and identity verification solutions, announced Privacy…
INTERPOL World: Finding joint solutions to future security challenges
In our rapidly changing world, it takes a coordinated effort of the public and private…
Videos are drawing the distinction
Short video clips manage to explain complex content in less than three minutes while entertaining…
Criteo App Install deliver a full-funnel ad solution
Criteo S.A. announces the launch of Criteo App Install, which now creates the most powerful…
Mobile Marketing is essential
The idea of sitting down at the desk and powering up a PC to log-in…
Appointments & Announcements
Verizon Media launches state-of-the-art Yahoo studio in Singapore that brings tech-powered storytelling to…
Data- and location-based marketing for relevant campaigns
When it comes to what makes a successful marketing campaign, today it is obviously the…
Enabling data-driven innovation through trusted data sharing in a digital economy
The Infocomm Media Development Authority (IMDA) and Personal Data Protection Commission (PDPC) just announced the…
Logic bomb
A ‘logic bomb’ is a piece of code intentionally inserted into a software system that…
Brain-Computer Interfaces, AI, and Androids: are we keeping the upper hand?
The way the user will communicate with computers in the future is in for a…
PII
Personally Identifiable Information (PII) is a category of sensitive information that is associated with an…
ZTE’s must-have solution for network operators undergoing a digital transformation.
As part of its strategy, ZTE Corporation, a provider of advanced telecommunications systems, mobile devices,…
Cybersecurity bills & standards
Thailand’s National Legislative Assembly (NLA) passed recently its cybersecurity bill that gives authorities the right…
APAC’s mobile-first economy key target for fraudsters, AppsFlyer revealed
AppsFlyer just released its APAC Ad Fraud Report 2019, providing marketers a comprehensive report on…
Digital Risks and Cybersecurity: An Overview
Digital threats and cyber attacks are the current demons of the economy. This is mainly…
The pace of digital transformation accelerated in the Asia Pacific region
According to the IDC Worldwide Semiannual Digital Transformation Spending Guide, Asia Pacific spending on the…
Who takes responsibility for data security?
The willingness to share data depends for most consumers on many different aspects: for example,…
MediaMath and White Ops build transparency and trust into the Programmatic Supply Chain
MediaMath and White Ops, the global leader in bot fraud protection, announced a new partnership…
Major vulnerability in Evernote’s Chrome Extension discovered
Guardio, a new breed of cyber security product designed to tackle threats and security concerns…
Appointments & Announcements
From left: Prachawan Ketavan (Jick) & Dan EllisCreative brand agency Superunion…
Cyber Security Management protects holistically by mastering all vulnerability gaps
Today, companies are more worried than ever about how they can reliably secure their entire…
Security is a journey, not a destination
Now, more than ever, cybersecurity teams are seeking to become more agile. They help organisations…
Xandr Invest for streamlined buying processes
Xandr, AT&T’s advanced advertising & analytics company, just announced the launch of Xandr Invest, a…
Trust trumps all
Just a decade ago, few people would probably have envisioned a world where the concept…
Forecasts on cybersecurity and data protection
Companies consider cyber-attacks more and more as a central business risk and start to work…
Safeguards against DDOS attacks
As you might remember, we published a write-up on how to prevent and ward distributed…
Risk management expertise and practice across construction, banking and energy projects in Asia
Sword GRC, a leading supplier of risk, compliance and governance solutions, has announced a new…
Application areas for AI in business
According to a study of the Ludwig-Maximilians-Universität Munich we are already at the point where…
‘Principles on AI’ adopted by 42 countries
The 36 member countries of the Organization for Economic Co-operation and Development (OECD) and six…
Natural language processing (NLP)
Natural language processing (NLP) is a subfield of computer science, information engineering, and artificial intelligence…
Qualtrics announces new AI capabilities to improve the quality of research insights
Qualtrics, the leader in experience management, announced the launch of ExpertReviewTM – Response Quality. Powered…
Recasting traditional TV’s role in the age of OTT video platforms, AI and VR/AR
From the live black-and-white broadcast of Neil Armstrong’s first step on the Moon to the…
Advance your customer experiences with Zendesk Sunshine
Zendesk just announced expansions to Zendesk Sunshine, its open and flexible CRM platform built on…
Revolutionizing the sales approach with AI
For marketing projects, customers or prospects are typically segmented into groups, such as by gender…
Conversational AI is now integrated in Cortana and ready for developers
Modern digital assistants, such as Amazon’s Alexa, Google’s Siri and Microsoft’s Cortana, are constantly evolving,…
Three good reasons why AI is useful for CX
Call center companies are increasingly making use of voice-bots to avoid playing back-up music when…
IROIN and epicInsights make measurement of influencer campaigns possible with AI
The Influencer Performance Marketing startup IROIN entered into a strategic partnership with the AI specialist…
The dawn of AI: breakthroughs and concerns
What do autonomous taxis in Singapore, the “da Vinci” robotic surgical system, and the application…
How established is AI in marketing really?
Artificial intelligence (AI) is often mentioned in conjunction with big data or machine learning as…
