Retail industry is going through major changes, Adobe points out
In Singapore, the Department of Statistics revealed an increase in online sales in November, attributed…
American marketers face knowledge gap in China
LEWIS, the global marketing consultancy, recently revealed the findings of its Bay to Bay research…
Socialbakers’ Social Media Predictions for 2020
According to Socialbakers, the unified marketing platform for social media marketers, 2019 was the year…
ABI Research’s 2020 Technology Trends Report
ABI Research identified the key freight transportation and logistics market trend that will transpire in…
Adobe looks at the year ahead
With trends expanding from immersive experiences, graphic design, photography, illustration, and more, brands can stay…
Appointments & Announcements
Qualtrics announced that PwC will join the Qualtrics Partner Network.The partnership expands PwC’s…
Utilize the full potential of AR
Most executives make their decisions based on the perspectives, trends and cycles that are already…
VR/AR, AI and machine learning definte the future of marketing
Namics, a leading full-service digital agency from Switzerland, developed new services for SMBs that combine…
The sky’s the limit for mixed, augmented and virtual reality in the working world
While most traders are still busy with multichannel, others are steps ahead, testing and experimenting…
2020 will be the Southeast Asian Marketers’ Year
As we approach the start of a new decade, ADA (part of Axiata group) has…
Top 3 VR marketing campaigns
Tom Szirtes, founder of the immersive technology company Mbryonic, believes we are at a tipping…
Video-triggered AR increases the purchase intent
There are already many companies that use augmented reality (AR) in e-commerce. But what do…
VR & AR will rely on 5G to change the CX inside and outside retail stores
VR and AR have the potential to shake up the customer experience by individualizing retailers’…
Spending on VR & AR expected to reach globally $18.8 billion next year
Worldwide spending on augmented reality and virtual reality (AR/VR) is forecasted to be $18.8 billion…
Augmented Reality in the working world
Digitization is changing many work processes in the world of work in which virtual and…
PwC: VR and AR to be key technologies by 2030
According to PwC’s ‘Seeing is believing’ report, the economic potential for virtual and augmented reality…
What to consider before adopting AR?
Using AR effectively is no simple matter. As with any innovative technology, new benefits come…
Appointments & Announcements
Liquid RetailSergey Golubovsky, an independent end-to-end retail consultancy, has…
Transmedia storytelling
Transmedia storytelling – also known as transmedia narrative or multiplatform storytelling – is the technique…
VR & AR on the verge of success
Both Virtual Reality (VR) and Augmented Reality (AR) are expected to have a bright future…
Augmented Reality lifts data analysis to new dimensions
Augmented Reality (AR) is defined by IAB as “an experience that utilizes a camera to…
Vantage points of AR technology for the financial industry
Although all AR headsets currently on the market are well-suited for trading and market data…
Questions each marketer must be able to answer for campaign performance improvements
The key to a personalized and targeted customer approach is a good understanding of your…
Unique combination of data processing, metadata catalog, and self-service shopping in one product makes the difference
Qlik, a leader in data analytics, announced that it has secured its latest patent for…
Perx Technologies powers StarHub’s new digital loyalty program
Perx Technologies, a leading enterprise cloud platform that helps businesses connect and engage with their…
Digital developments are forward-looking for brick-and mortar stores
While the retail industry felt threatened by the digital world a few years ago, digitization…
Will Vue.ai become retail industry’s favorite toy?
Vue.ai is an inference engine for the retail industry that gives, with its AI retail…
Smarter retail thanks to AI
Skeptics foresee the demise of the brick-and-mortar shop due to the convenience of online shopping,…
Microsoft Synchronized Shopping made its debut
Microsoft announced the global debut of a retail solution that empowers consumers to make informed…
Hardly any industry is currently facing greater challenges than the retail sector
In recent years, developments have taken place that are dramatically changing the role of stationary…
Own web shop or platform – that’s the question
For years we have heard that in terms of flexibility, the online shop can hardly…
In-App sales gained significant traction during the yearly shopping festival season
Criteo unveiled seasonal data which showed that Singles’ Day is still Singapore’s biggest shopping festival,…
Embrace the Singles Day frenzy – it’s worth it!
China’s November 11, also known as Singles Day, is by now the largest e-commerce day…
Appointments & Announcements
The integrated communications consulting firm Ruder Finn Asia just announced new leadership appointments…
‘Tis the season for growth in holiday shopping!
It’s the most digital time of the year for retailers, with the upcoming holiday season…
Shopmatic joins forces with OnlineSales.ai to help customers leverage AI-enabled marketing automation
Determined to enable online & offline success for small businesses and aspiring entrepreneurs, international e-commerce…
Alipay Guide for international travelers in China
More and more visitors visiting China every year, as the country eases visa requirements to…
Predictive analytics as catalyst for the customer journey
Companies increasingly focus on automation in customer service and after-sales, meaning that past actions by…
Porsche invests in Israeli start-up Tactile Mobility
Porsche is intensifying its collaboration with Israeli technology company Tactile Mobility. The company is one…
PUBLIQ sets new standard with innovative publishing platform for creatives
After more than two years in development, PUBLIQ’s new publishing platform is now live and…
Customer Journey Mapping
A customer journey map is a visual representation of every experience your customers have with…
Service providers need to tackle standard-based wi-fi to grow revenues and cut churn
Wi-Fi is the critical foundation of the Connected Home but also a common source of…
Adobe extends digital experience product portfolio to serve SMB business needs
Building a successful business presents a multitude of challenges for companies today. While technology advancements…
iflix Advertising adopts Xandr’s strategic selling platform
Xandr, AT&T’s advertising and analytics company, and iflix, Southeast Asia’s leading entertainment service, announced that…
Analysis of digital channels is essential for customer centric communication
The proportion of digital contact points, significant for the success of your own business model,…
CoreXM: Qualtrics most advanced enterprise insight platform
Qualtrics launched CoreXM, its industry-leading insight solution and foundation of experience management (XM). CoreXM encapsulates…
Brands must migrate to digital platforms as stores continue to lose share, says GlobalData
Migration to digital platforms is proving to be the way to go for apparel brands…
One out of three Hong Kong consumers ditching plastic in favor of eWallets
According to new insights on global retail payment trends from FIS, a global leader in…
