In times of Covid-19, the future is more digital than ever
Throughout the ages, major extraneous circumstances and calamities have been the key factors that catalyzed…
Consumer behavior changed since the COVID-19 outbreak: ADA identified 9 consumer personas
For marketers and brands attempting to engage their audience at a time like this, there…
Adobe released the first real-time barometer of the digital economy
The digital economy has never been more important than during the COVID-19 pandemic as consumers…
Appointments & Announcements
Leading AI marketing platform EternityX has expanded to Singapore, naming Mr. Richard Andrew…
Content partnership examines mobility, creativity and the impact of Industry 4.0 on the future of work
HP and its media agency, PHD, have partnered with VICE and The Economist to produce…
The 50 most important content marketing formats
In her book Touch.Point.Sieg. Kommunikation in Zeiten der digitalen Transformation, Anne M. Schüller identifies the…
Breaking down data silos and providing a complete view of customers’ activity across systems with Zendesk Sunshine
New functionality for its open and flexible CRM platform Zendesk Sunshine have been launched earlier…
Strategic B2B Content Marketing – step by step
The Content Marketing Institute showed in a study in 2018 that 91% of all marketing…
Quantum leap for photon entanglement could revolutionize secure communications
A breakthrough in the development of quantum-enhanced optical systems could pave the way for advances…
Criteo’s new marketing solution for traffic generation
Criteo just announced global availability of its marketing solution for traffic generation, which helps advertisers…
Automating digital content marketing
Numerous studies prove the enormous importance of a personalized, digital customer dialogue at all touchpoints…
Google’s new feature translates and transcribes audio in real time
Google’s new feature translates and transcribes audio in real timeGoogle Translate just launched ‘Transcribe’,…
OneDash’s innovative Personal Shopping Messenger App
OneDash just announced the launch of a groundbreaking chat-to-checkout service. The Singapore-based technology company provides…
Reaching a billion people with Windows 10 is just the beginning
Microsoft just announced that over one billion people have chosen Windows 10 across 200 countries…
MIT Sloan professor designs model to limit price manipulation by buyers
Data is an important part of decision-making for pricing, but what happens when the data…
APAC businesses are demonstrating their commitment to bridge the CX maturity gap
According to key finding of Adobe’s Digital Trends 2020 report, two in five (40%) businesses…
Zendesk Chat: one of the most used live chat widgets worldwide
Zendesk Singapore, the APAC headquarters for the global service-first CRM company based in San Francisco,…
The transformation of content production
How brands can create relevant and authentic content in no timeBrands can – and must…
Connected customers expect a hyper-personalized, effortless experience
NTT Ltd. revealed the findings of its annual Global Customer Experience Benchmarking Report titled “The…
INCA connects brands to widest network of trusted influencers and publishers for fully integrated Content Marketing
GroupM, WPP’s media investment management group, recently rolled out its influencer marketing solution called INCA…
Limelight expands content delivery capacity to support increasing demand for online content
Limelight Networks, Inc., a leading provider of edge cloud services, announced it has increased its…
Appointments & Announcements
Viu, a leading pan-regional OTT video service from PCCW Media Group with more than…
How AI is changing customer communication
It should have become clear by now, that AI technology has the potential both to…
Creating value with the right AI strategy
Artificial Intelligence (AI) is already blurring traditional industry boundaries, threatening legacy companies and giving agile…
Automation and AI will make significant inroads in Asia Pacific’s financial service institutions
IDC Financial Insights continues its series of reports on automation and artificial intelligence (AI) in…
AI applications trends at the POS
Retail has undoubtedly recognized the great potential of artificial intelligence (AI), but targeted investments are…
Optimize brand management with AI
The success of a brand depends on the effectiveness of its brand assets – be…
AI texts are protected by copyright, too!
Artificial intelligence (AI) trained in language processing is getting better and better at analyzing patterns…
Develop chatbots with AI-controlled platforms
Besides product and brand image, customer service has as well a significant impact on a…
Personalization with AI: real-time, targeted evaluation
Since most consumers want to be recognized as individuals today, who generally expect personalization in…
Ensuring ethical AI models in business
PR Krishnan, Executive Vice President & Global Head EIA & AI, Tata Consultancy Services (TCS),…
eMags 2020
January 2020 February 2020 March 2020 April 2020 May 2020 June 2020 Digital…
AI will remain a major trend in 2020
As you probably expected, artificial intelligence (AI) will again be one of the top IT…
The time is ripe for true digital business ethics
In ever shorter intervals, digitization brings new trends to light that overwhelms us humans both…
Outstanding performance of Google’s state-of-the-art chatbot ‘Meena’
Google just presented Meena, an end-to-end, neural conversational model that learns to respond sensibly to…
Global operator spend on AI services to grow 430% over next 4 years
According to the recent study from Juniper Research, AI Strategies for Network Operators: Key Use…
Rakuten SQREEM provides marketing solutions built around AI based behavioral pattern analysis
SQREEM Technologies, an award-winning Singapore-based AI company, and Rakuten Inc., a global leader in internet…
Appointments & Announcements
CITIC Telecom International CPC Limited, a wholly owned subsidiary of CITIC Telecom International…
Content Marketing Trends that matter in 2020
What matters in content marketing this year is the optimization of relevant content for the…
2020 is set to be the year of ‘Rich Communications Services’
The interaction between organizations and consumers is set to become revolutionized with all-new Rich Communications…
Genesys Engage on Microsoft Azure for better customer experiences
Microsoft Corp. and Genesys have expanded their partnership to provide enterprises with a new cloud…
How to make sure that an IP address supplier can be trusted
Every day, thousands of IP addresses are being reported for abuse. Not to mention that …
Industry’s first ‘Data Literacy as a Service’ offering
Qlik launched the industry’s first Data Literacy Consulting Service and Signature Services designed to help…
Improvements and opportunities 5G brings to advertisers
Verizon Media shared findings from its 5G Advertiser and Consumer Outlook Study SEA 2020 that…
Zendesk’s insights on the power of service in influencing customer loyalty
Zendesk just released its Customer Experience Trends Report 2020, analyzing how businesses can drive customer…
Media Trends & Predictions 2020
This year, marketing and media experts will have to develop new skills, engagement models and…
Structures of digitization and change
Digitization has been with us for some time and will continue to play an important…
Expansion of digital banking will continue in 2020
‘Digital challengers’ are looking to extend their reach at the expense of traditional high street…